Another interesting difference is in advertising. Advertising is in every way a reflection of society, but it is also a reflection of ourselves, and this observation becomes quite startling when looking at how advertisements and advertising styles (and messages) have changed from the 1930's, 40's and 50's.
A good example is in looking at slimming products. Early ads for Kruschen Salts clearly show women as being subservient to the needs of their husbands. How can it be otherwise with a headline like "SO FAT HER HUSBAND WAS ASHAMED - The agony of trying to dress well". An interesting and what we would today view as a totally patronising approach was a 1949 recruitment advert for the Bank of NSW which discusses interesting female occupations: "The Typist - while typing is their principle duty, Wales typists usually have other duties such as filing and indexing"... sounds like a fun job.
On the other hand, some messages seemingly remain on-song for ever. A 1935 advertisement for Colgate reminds readers that "Her roommate hinted... most bad breath begins with the teeth".
And just to scare the pants off every reader, a wonderful little miracle mediciine called Harrisons Pills promised to lift the strain off your kidneys: "Uric Acid crystals like spintered glass tear nerves and muscles - kidney breakdown brings general ill health. Cleanse your system of the trouble causing crystals; heal your raw weakened kidneys by talking Harrisaon's Pills".
Whew! I had beter find me some.
These advertisements and more are available in this website.



